by Todd | Dec 8, 2011 | Local Search Marketing Roadmap, Marketing Plan Jump Start, Paid Search (PPC) Jump Start, Web Success Jump Start
Although Yahoo! Local saves its best local features for their paying customers, they have a refreshingly simple advertising fee that leaves little to be desired if you know how to put their enhanced features to work for your practice. For a flat $9.99 per month,...
by Todd | Dec 8, 2011 | Local Search Marketing Roadmap, Marketing Plan Jump Start, Search Engine Optimization, Web Success Jump Start
While Yahoo may have fallen behind Google and Bing in the competition for general search traffic, their roots in traditional online directories have provided them with a reputation for providing valuable local content. Yahoo’s local listings center makes it extremely...
by Todd | Dec 8, 2011 | Local Search Marketing Roadmap, Paid Search (PPC) Jump Start, Web Analytics Jump Start, Web Success Jump Start
When it comes to the world of local search, Google Places is currently the most important service for businesses to be listed on correctly. Google Places is designed to allow business owners to create and edit their listings in Google’s local database. The information...
by Todd | Dec 8, 2011 | Local Search Marketing Roadmap, Marketing Plan Jump Start, Search Engine Optimization, Web Success Jump Start
While promoting your practice’s site directly with the Google, Bing and Yahoo is the primary focus of the Local Search Jump Start program, it is worthwhile to start off on your home turf to make sure that your website is as friendly to local search traffic as...
by Todd | Dec 8, 2011 | Local Search Marketing Roadmap, Marketing Plan Jump Start, Social Media Marketing, Web Success Jump Start
Unless you are marketing your professional service to a global or nationwide audience, the chances are that your online presence has always been focused on attracting clients within a particular geographic region. The purpose of local search marketing is simply to...
